The Genesis Framework is known for being one of the most easy-to-use frameworks out there. So when a client mentioned he couldn't find a tutorial anywhere on how to add Google Analytics to his Genesis site, I was a little shocked. So I made this super quick video, demonstrating where to add your Google Analytics code: I also wrote up a step-by-step tutorial on how to add Google Analytics to any Genesis site, if videos aren't your thing. Step One: Sign Up for Google Analytics Obviously, if you've already signed up, you can skip this step. If you haven't, you need to. GA is a ... Keep Reading
Why MDD Hosting is My Host of Choice
Heads up - I am an affiliate for MDD Hosting. I use them to host all of my personal sites and love their service. And after my experience last night, I can't recommend them enough. Learn more about my use of affiliate links here. Last night, at about 11:30 or so, I got an alert from ManageWP that my client's site was down. I logged in, and saw that (apparently) during the scheduled database optimization, nearly $50,000 worth of online sales had somehow been cleared from the database. My reaction was something along the lines of this: A GIF of Bill Murray saying "Well, I want to ... Keep Reading
3 Myths About Working With Web Designers and Developers
When you're looking for a new website, there's likely a lot of things on your mind. But the relationship with your designer or developer usually isn't one of them. Which is unfortunate, because having the right client/provider dynamic is crucial to the success of a project. If you don't quite "mesh" with your chosen designer/developer, your website may turn into a pain point rather than a valuable biz tool. I've broken down 3 huge myths about working with a designer or developer - including some red flags from them, and some behavior for you to avoid so you don't become a nightmare ... Keep Reading
The Biggest Mistake Most Small Businesses Make on Their Website
Consider this a Website PSA. Or maybe an intervention. Some tough love from one caring, small-biz owner to another. A gif of How I Met Your Mother with an intervention banner behind the cast. It's not meant to be mean, and it's not meant to hurt your feelings. I want you to succeed. I want you to have the best, most amazing website you can possibly have. But darling, it's quite possible your website has a major problem. And you might not even realize you have a problem. You see, it's the kind of problem that hides in plain sight. It looks really good. And a lot of other people do ... Keep Reading
Divi vs. Genesis Framework: Which is Right for You?
A quick look at my portfolio will show you that I primarily develop my clients' websites on two different platforms: Divi, or the Genesis Framework. I use these two themes as a base for my projects because they are tried-and-true platforms, that are always being updated, and have a massive support community behind them. Which means if there are bugs or issues, it's likely that someone else is having the same problem, and the developers are working to fix them. And since there's such a large user base for each, you know they're stable and (likely) here to stay. Both are amazing platforms for ... Keep Reading
Apps & Tools My Business Couldn’t Live Without
Working for yourself is hard, man. Even at the best of times, I often find myself floundering to keep everything on track. On top of actually, you know, developing websites, it's my job to schedule & attend meetings, write proposals, send invoices, and provide support. It's amazing, but at times it can be overwhelming. The last quarter of 2017, I decided to buckle down and really hone in my process. This meant eliminating tools I didn't use anymore, and implementing new systems to keep everything organized. For the first time ever, I feel like I actually have a handle on my business. ... Keep Reading